4 Tips for Soaring Past Your Competition
In the beginning most companies were small and nimble. The new motto of innovative organizations should be ‘catch me if you can.’ Confronted with a constantly shifting array of Customers, competitors, strategic alliances, as well as increased market...
5 Tips to Deliver Excellent E-Commerce Customer Service
Customers are bringing a whole new set of expectations to shopping on the web that never existed with traditional retail stores. Typical internet Customers go to your site, input their information, hit the send button and boom! They expect UPS at their door. Because...
All In The Family Predicted Shift Happens!
Forty years ago I was watching a show called All In The Family. The head of the household, Arnie Bunker was a radical thinker. His comments were always the subject of 'water cooler' chitchat the day after the show aired. It was ahead of its time in issues it addressed...
I Love Lucy’s Creativity
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CITI Mortgage Tops My List of Worst Customer Service
Loyalty programs are under a microscope these days. Customer service is what makes one company successful and others distressed. We all see the changes in how we are treated. Calls are outsourced to Asia. Staff is reduced. Hours of operation cut. Customers return...
Myth #5: “Satisfied Clients are the best advertising I can have.”
This is simply not true. Clients pay you for your services or products. They do not call others to tell them what you did for them. If they are happy they continue to do business with you…if not they move on. Listen to them. Learn to see the invisible opportunities...
Myth #6 “If I work hard and provide a good product I will be a success.”
Ben Hogan, golf legend, said his success was based on Three P’s I. Practice II. Persistence III. Perseverance By doing all three he figured out how to perfect his golf swing. Do you think he could win over Tiger Woods? I think not. Tiger Woods perfected Hogan’s...
Myth #4: “When Times are tough go back to basics.”
Myth #4 “When times are tough go back to basics” Innovation is not an invention. However all inventions are innovations. Innovations include objects and substances, but processes, strategies, methods, and ways of doing things. Innovations are how we make money...
Myth Busted #3 “I need all the business I can get.”
Myth #3 “I need all the business I can get.” As I said before choosing a client is a powerful tool that shapes your business. My first client was Toyota. Toyota is still a client 25 years later. They built my business. They educated me. I delivered more than I...
Myth Busted #2: Large companies are safer.
Myth #2 “Large Companies are safer than smaller ones.” The value you offer to small or midsize companies is frequently more clearly recognized. You’re often working with higher or mid level executives instead of mid and lower level managers at a large firm. The choice...
