Myth #5: “Satisfied Clients are the best advertising I can have.”
This is simply not true. Clients pay you for your services or products. They do not call others to tell them what you did for them. If they are happy they continue to do business with you…if not they move on. Listen to them. Learn to see the invisible opportunities...Myth #6 “If I work hard and provide a good product I will be a success.”
Ben Hogan, golf legend, said his success was based on Three P’s I. Practice II. Persistence III. Perseverance By doing all three he figured out how to perfect his golf swing. Do you think he could win over Tiger Woods? I think not. Tiger Woods perfected Hogan’s...Myth #4: “When Times are tough go back to basics.”
Myth #4 “When times are tough go back to basics” Innovation is not an invention. However all inventions are innovations. Innovations include objects and substances, but processes, strategies, methods, and ways of doing things. Innovations are how we make money...Myth Busted #3 “I need all the business I can get.”
Myth #3 “I need all the business I can get.” As I said before choosing a client is a powerful tool that shapes your business. My first client was Toyota. Toyota is still a client 25 years later. They built my business. They educated me. I delivered more than I...
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