Unlocking the Power of AI Tools in Hospitality and Tourism

WE HAVE A BOOTH!

Book time to speak to Aidan and James at the Tourism Congress.

Grab your 30 minute spot

Resources

Google Studio
ai.google.com/

Bring James and Aidan in to speak at your event
SoarAcademy.ai

 

 

 

James Feldman, CSP

James Feldman, CSP

James D. Feldman, CSP, is a speaker, author, and consultant specializing in leadership, sales, and customer service. He helps associations apply AI practically to automate workflows, enhance engagement, and predict trends. Through keynotes, workshops, and consulting, he guides leaders in integrating AI ethically and effectively, combining technical expertise with strategic insight for sustainable growth.

Aidan Crawford

Aidan Crawford

Aidan Crawford is a speaker, author, and consultant helping entrepreneurs and speakers harness artificial intelligence for growth. As cofounder of the Association & Society Speakers Community, he empowers professionals to use AI to scale impact, streamline marketing, and innovate. Blending practical strategy with real-world insight, Aidan makes AI accessible, ethical, and results-driven.

From Inspiration to Implementation

Consulting
Objective: Create a custom roadmap for integrating Google’s AI tools into your organization.
What’s Included:
• 90-minute strategy session to identify your best use cases.
• Audit of existing workflows and data sources.
• Prioritized AI adoption roadmap.
• ROI modeling for short-term and long-term gains.
Ideal For: Leaders and managers who want clarity and a strategic AI vision before investing in tools.
Outcome: A clear, actionable plan showing where and how AI will deliver value.
Implementation
Objective: Deploy a complete, working AI solution tailored to your business needs.
What’s Included:
• Hands-on setup of key Google AI tools (e.g. NotebookLM, Gemini in Sheets, or App Builder).
• Custom prompt libraries and AI workflows for your team.
• Integration with your existing CRM, website, or booking systems.
• Testing, documentation, and team handoff.
Ideal For: Teams ready to implement practical AI systems that drive measurable results.
Education
Objective: Equip your team to confidently use Google’s AI tools for ongoing success.
What’s Included:
• Live, instructor-led workshop (virtual or on-site).
• Custom training materials using NotebookLM.
• Role-specific training: leadership, marketing, operations.
• Access to follow-up Q&A sessions and an online resource hub.
Ideal For: Organizations building internal AI fluency and long-term capability.

TESTIMONIAL

The tourism and hospitality industry moves at the speed of experience. Every traveler, guest, or meeting planner is looking for something memorable — and the brands that deliver it consistently are the ones that win. This testimonial captures what happens when service, storytelling, and destination expertise come together in a way that elevates both guest satisfaction and business outcomes.

In this video, you’ll hear directly from a leader in the travel space who has experienced that transformation firsthand. Their perspective highlights the strategies, tools, and partnerships that helped them create more meaningful guest interactions, strengthen loyalty, and increase demand. For anyone shaping the future of hospitality, their insights are a window into what’s possible.

ENGAGE AIDAN AND JAMES

Custom AI

  • Get a custom tool built to spec
  • Includes a one hour consultation on goals and requirements
  • Fully built custom AI using the tool of your choice

Investment: $15000CAD

 

Six Month Engagement

  • One hour discovery call to establish your business objectives (3-5 objectives) that can be solved using AI
  • One live presentation (half day or full day) with Aidan and James (travel expenses not included)
  • Weekly accountability Zoom calls (45 minutes)
  • 90 day review and refinement of AI implementation to reach established business objectives.

Investment: $65000CAD

One Year Engagement

  • One hour discovery call to establish your business objectives (5-9 objectives) that can be solved using AI
  • Two live presentations (half day or full day) with Aidan and James (travel expenses not included)
  • Weekly accountability Zoom calls (45 minutes)
  • 3 x 90 day review and refinement of AI implementation to reach established business objectives
  • 4 60 minute C-Suite sessions via Zoom
  • Custom AI tool if signed up by Dec. 1.

Investment $100,000CAD

 

 

Google AI Tools: Quick Access & Summaries

Dive deeper into each of Google’s powerful AI tools with direct links and a brief overview of their core capabilities, helping you quickly leverage them for your business needs.

Google AI Studio
ai.google.com/studio
A web-based platform for building and experimenting with Gemini models, offering a streamlined interface for developers to prototype and deploy AI applications.

Veo 3
deepmind.google/technologies/veo
Google DeepMind’s advanced AI model for generating high-quality video content from text prompts, revolutionizing marketing video production.

Nano Banana
ai.google/nano-banana
An AI-powered tool designed for precise image editing and manipulation, ideal for refining marketing visuals and generating variations.

Imagen
deepmind.google/technologies/imagen
Another powerful text-to-image diffusion model from Google, capable of generating photorealistic images from textual descriptions for diverse creative needs.

NotebookLM
notebooklm.google.com
An AI-powered research assistant that summarizes, answers questions, and generates ideas from your uploaded documents, perfect for analyzing reports and guest feedback.

Gemini Ask on YouTube
gemini.google.com/youtube
An interactive feature allowing users to ask questions and get concise answers or summaries directly from YouTube video content, enhancing engagement and information retrieval.

Custom Gems in Gemini
gemini.google.com/gems
Personalized AI agents within Gemini that you can customize to perform specific tasks, streamlining repetitive actions and providing tailored assistance.

Gemini Live
workspace.google.com/gemini-live
Facilitates real-time, AI-assisted
collaboration in meetings, with Gemini
actively participating by generating ideas,
visuals, and documenting discussions as
they unfold.

 

Firebase Studio
firebase.google.com
A comprehensive platform for building, testing, and deploying mobile and web applications, enabling rapid development of guest-facing tools and services.

Custom Gems in Gemini
gemini.google.com/gems
Personalized AI agents within Gemini that you can customize to perform specific tasks, streamlining repetitive actions and providing tailored assistance.

Google App Builder
cloud.google.com/app-builder
A platform for rapidly building enterprise-grade applications with AI-powered features, ideal for creating bespoke solutions for guest services or internal operations.

 

Complimentary CAE Workshop

The session explains how to use AI to transform their associations, freeing staff to focus on high-impact work, increasing relevance in their communities, and driving measurable growth and innovation.
Earn one Hour CAE Credit