Customer service in this country continues to be either GREAT or TERRIBLE. For instance the Apple experience is extraordinary, while RCN, Comcast, and other cable provider customer service is TERRIBLE.  

I'm collecting customer service stories - the good, the bad and the ugly.  So please post a comment of some of your customer service highlights and headaches.  I won't be reprinting any of these, but I might use them as examples in my keynote speeches and presentations.  

I think all of us need to remember to DATE our Customers...

• Because the customer has a need, we have a job to do.
• Because the customer has a choice, we must be the better choice.
• Because the customer has sensibilities, we must be considerate.
• Because the customer has urgency, we must be quick.
• Because the customer is unique, we must be flexible
• Because the customer has high expectations, we must excel.
• Because the customer has influence, we have hope of more customers.
• Because of the customer, we exist.

D-A-T-I-N-G Your Customers means that you should...

• Dazzle Your Customers.
• Anticipate Their Needs.
• Treat them the way you want to be treated.
• Innovate don't replicate the experience.
• Nurture the relationship with your customer, employees, co-workers and suppliers.
• Guarantee that you make a sale, get a referral, and remain memorable.

Do you have a story of GREAT or Not-So-Great customer service that you would like to share?  If so, please post a comment below.